WHY?

JUST LOOK AT 
LAKE MEAD!

Ice is purified water...

Water is precious...

We sort of get it with freezing cryo-packs before we go out, but... 



There is
a better way...
 

this caught my attention for the project

It's like their patent and my patent should get married.. and have an international baby!

SO many ice-coolers dumping purified drinking water on the ground feels like an affront to humanity in general...you know?

the future... if it catches on... 
could look like below


Imagine if Ben and Jerry's shoppers can keep the ice cream from melting on the sunny bicycle ride back to the cottage.  Pure joy.   
Don't forget about the 50% refund when returned!  omg

RENT THE COLD.
 THE FREEZE IS FREE!

It's about respecting the resources we have,  rather than squandering or profiting blindly. 


We all see it...
Let's see it done!
It's bigger than one person.

 

M.O.U?

L.O.I.?

 IPO?

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